Nudge : improving decisions about health, wealth and happiness /
by Thaler, Richard H; Sunstein, Cass R.
Material type:
BookPublisher: London : Penguin, 2009Edition: New international ed.Description: x, 305 p. : ill., maps ; 20 cm.ISBN: 9780141040011 (pbk.) :; 0141040017 (pbk.) :.Classification number: 302 THASubject(s): Choice (Psychology) | Influence (Psychology) | Persuasion (Psychology) | Social psychology | Choice (Psychology) -- Social aspects | Choice (Psychology) -- Economic aspects | Decision making | Consumer behavior | Society | SocietySummary: Every day we make decisions, and we don't always choose well. The authors of this book believe that the reason for this is that we are all susceptible to cognitive biases and blunders that make us prone to error. But they demonstrate how we can use our human fallability and the way we think to our advantage.
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
| Book - Adult Paperback | Southport Library | Adult Non-Fiction | 302 THA (Browse shelf(Opens below)) | Available | 002920166X |
Previous ed.: New Haven, Conn.: Yale University Press, 2008.
Includes bibliographical references and index.
Every day we make decisions, and we don't always choose well. The authors of this book believe that the reason for this is that we are all susceptible to cognitive biases and blunders that make us prone to error. But they demonstrate how we can use our human fallability and the way we think to our advantage.
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