000 00989cam a2200289 4500
001 0007256523
008 071126s2008 en kWa 0001 eng e
016 0 0 _a100=NOTNACO
020 1 0 _a9780007256525
_bm
020 0 0 _a0007256523
_bv
040 0 0 _aBDS
072 0 0 _aPSY
_bPsychology
_wukslc
082 0 0 _a153.83 ARI
_c22
084 0 0 _a153.8 ARI
100 1 0 _aAriely, Dan
245 1 0 _aPredictably irrational:
_bthe hidden forces that shape our decisions
_eDan Ariely
260 0 0 _bHarperCollins
_c2008
306 0 0 _axxii, 280 p.
_bill.
_c24 cm
_ehbk
358 0 0 _b20080225
_cIP
365 0 0 _a16.99
504 0 0 _aIncludes bibliographical references and index
520 0 0 _aWhy do smart people make irrational decisions every day? The answers will surprise you. 'Predictably Irrational' is an intriguing, witty and utterly original look at why we all make illogical decisions.
650 0 0 _aDecision making
650 0 0 _aJudgment
650 0 0 _aReasoning (Psychology)
942 0 0 _08
999 _c4013
_d4013