Fashion marketing and PR
by Costantino, Maria.
Material type:
BookSeries: Fashion files; Fashion files.Publisher: Batsford 1998ISBN: 9780713483345; 0713483342.Classification number: 746.9206 COSSubject(s): Clothing trade | Fashion -- MarketingSubject: Fashion Files is a series that explores key features of the fashion industry. In Fashion Marketing and PR, Maria Costantino examines the increasingly important field of promotion and presentation in setting the discourse of the fashion business.
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | |
|---|---|---|---|---|---|---|---|---|
| Book - Adult Paperback | Reserve Collection | Adult Non-Fiction | 746.9206 COS (Browse shelf(Opens below)) | Available | 001925287X |
Bibliography: p.94
Includes index
Fashion Files is a series that explores key features of the fashion industry. In Fashion Marketing and PR, Maria Costantino examines the increasingly important field of promotion and presentation in setting the discourse of the fashion business.
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